Setting up a Google Business Profile

The Google Business site promotes Google Business Profile, a free tool that lets businesses create and manage their presence on Google Search and Maps so customers can find essential information—like hours, phone number, photos, services, and reviews—easily; it also enables posting updates and offers, connecting with customers, showcasing products or services, accepting orders or bookings in some cases, and gaining insights on how people discover and interact with the business, all designed to improve online visibility and engagement without cost.